TL;DR

• Amazon’s Prime Big Deal Days (Oct. 6–7, 2026) drops the 100-inch Hisense U7SG to $2,499 ($2,000 off), but the 75-inch U7SG at $999 yields a lower cost per square inch this week. [1][2]
• The real shift is mainstreaming 100-inch Mini‑LED at midrange pricing; that squeezes TCL’s 98‑inch promo band (~$1,399–$2,499) and leaves LG’s 97‑inch OLED G6 at $19,999 in a luxury niche. [8][7]
• Freight realities—94.6″ × 59.6″ × 12.8″ cartons at 213.8 lbs and a 500W draw—make this “deal” a logistics plan, not just a click. [6]

What the source said

USA Today’s shopping desk highlights Amazon’s 48‑hour Prime Big Deal Days promotion on Hisense’s U7SG Mini‑LED lineup with tiered discounts: $650 off 55″ (to $649.99), $670 off 65″ (to $829.99), $1,000 off 75″ (to $999.99), $800 off 85″ (to $1,699.99), and $2,000 off the 100″ 100U7SG (to $2,499.99); the piece cites 144Hz support and an AI picture processor and confirms the Oct. 6–7 window. [1][2]

Why it matters

Two stakeholder groups actually move this market in October 2026:

• Buyers choosing “go huge” (100″ Mini‑LED TV) versus “go flexible” (UST projector plus screen). The 100″ U7’s listed 500W consumption, 94.6″ carton length, and 132.3‑lb set weight change the calculus against a 240–350W UST projector and a rollable ALR screen for the same 100–120″ image size. [6][10][11]
• Sellers battling for big‑screen share. Hisense is pricing a 100″ Mini‑LED at $2,499, TCL’s 98″ models routinely swing to ~$1,399–$2,499 at Best Buy, and LG’s 97″ OLED G6 holds a $19,999.99 price as a premium anchor. [8][7]

Original analysis

Consensus says: this is the cheapest way to fill a wall. Contrarian read: a 100‑inch U7 at $2,499 grabs attention, but 75–85 inches deliver better area‑for‑dollar this week, and UST rigs trim energy and installation risk.

• Specs context. Hisense’s 2026 U7 series page documents Mini‑LED backlighting and 144Hz Game Mode Pro across the family, which underpins the U7SG sales pitch. [3]
• Dates are tight. Prime Big Deal Days runs Oct. 6–7, 2026 in the U.S., a hard 48‑hour clock. [2]
• Competitive floor. Best Buy’s 98″ TCLs regularly post ~$1,399 (Q6) to ~$2,499 (QM7L/QM8L) during promos, while LG lists the 97″ OLED evo G6 at $19,999.99; that makes $2,499 for a 100″ Mini‑LED a pointed “near‑flagship‑size at mid‑tier price” move. [8][7]

Back‑of‑envelope calculations (with the math shown):

1. Cost per square inch (16:9 geometry). Using width = 0.8716 × diagonal and height = 0.4903 × diagonal (derived from 16:9 Pythagorean ratios):

• 100″: width ≈ 87.2″; height ≈ 49.0″; area ≈ 87.2 × 49.0 = 4,278 in². At $2,499: $2,499 / 4,278 ≈ $0.58/in². [1][12]
• 85″: width ≈ 74.1″; height ≈ 41.7″; area ≈ 3,089 in². At $1,699: $1,699 / 3,089 ≈ $0.55/in². [1][12]
• 75″: width ≈ 65.4″; height ≈ 36.8″; area ≈ 2,408 in². At $999: $999 / 2,408 ≈ $0.41/in². [1][12]
  Takeaway: the per‑inch value is best at 75–85 inches this week, not 100 inches. [1]

2. Energy cost over a year.

• Hisense U7 100″ (100U76N as reference) lists 500W. At 3 hours/day: 0.5 kW × 3 × 365 = 547.5 kWh/year. At the 2026 U.S. residential average 18.2¢/kWh: ≈ $99.65/year. [6][9]
• UST projector alternative: Hisense PX2‑PRO ~240W and Epson LS800 ~350W. Same 3 hours/day yields ~$43–$70/year at 18.2¢/kWh. [11][10][9]

A simple 2×2 to frame the choice (with examples and thresholds):

• Low install complexity × Big screen (≥98″): 98″ TCL QM7L/QM8L at ~$1,799–$2,499 when on promo; lighter than 100″ and easier through doors, but still bulky. [8]
• Low install complexity × Mid‑large (75–85″): 75″ U7SG at $999 or 85″ at $1,699; best $/in² and fits more 36″ doorways and typical wall spans. [1]
• High install complexity × Big screen (≥98″): 100″ U7 at $2,499; 94.6″ carton and 132.3‑lb set often require freight delivery and two people. [6]
• Modular install × Biggest canvas (100–120″): UST projector (PX2‑PRO/Epson LS800) + 100–120″ ALR screen; lower wattage and easier component swaps, with ambient‑light trade‑offs. [11][10]

Named‑stakeholder breakdown (what this means for them):

• Hisense: A $2,499 100‑inch SKU reframes “super‑large” as attainable and monetizes Mini‑LED scale while panel indices soften in Q3 2026. [5]
• TCL: The 98‑inch value leader now stares at a 100‑inch neighbor at similar street prices; expect sustained $1,299–$2,199 bursts to defend share. [8]
• LG: The 97‑inch G6 at $19,999.99 keeps OLED aspirational and underscores the Mini‑LED price‑performance gap. [7]
• Amazon: A 48‑hour, high‑ticket anchor event drives urgency and clears heavy freight SKUs before peak holiday congestion. [2]
• Panel makers (CSOT/BOE): Counterpoint reports LCD TV panel price declines in Q3 2026; promotions like this absorb inventory and reduce near‑term risk as demand signals wobble. [5]

A supply‑side footnote: Omdia pegs global TV shipments up 3.6% YoY in Q2 2026 on event timing (World Cup and Prime windows), with Mini‑LED share swinging quarter to quarter, which suggests deals like this are tactical volume valves, not charity. [4]

What others are missing

The physicality tax. The 100‑inch Hisense U7 (100U76N reference) measures 88.0″ wide and ships in a 94.6″ × 59.6″ × 12.8″ carton at 213.8 lbs; the set alone lists 132.3 lbs and a 500W draw, and it expects a VESA 600 × 400 mount if you wall‑hang. Those numbers force freight delivery scheduling, doorway and stairway measurements, lift‑assist planning, and wall blocking decisions before checkout. Skip that checklist and the “deal” risks a return or a damaged panel, which no sale price fixes. [6]

What to watch next

1. By Black Friday weekend 2026 (Nov. 27–Dec. 1), a top‑5 brand’s 98–100‑inch Mini‑LED TV will briefly dip below $2,299 at a major U.S. retailer (Amazon, Best Buy, or Walmart).
2. By CES 2027 (Jan. 5–8, 2027), at least one Chinese OEM will announce a 105–110‑inch Mini‑LED under a $3,999 MSRP for the U.S. market.
3. By Q1 2027 earnings season (Feb.–May 2027), Omdia or Counterpoint trackers will show U.S. shipments of ≥98‑inch TVs up at least 50% YoY, with TCL and Hisense combining for ≥70% share of that size band.

My take

If you can sit 9–10 feet from the screen and can accept a 94.6‑inch carton through your path of travel, the 100‑inch Hisense U7 at $2,499 is the cleanest route to a 100‑inch image under $3,000 this October. If you want the best $/in² and painless install, the 75″ at $999 or 85″ at $1,699 are smarter picks. If you care most about 100–120 inches with lighter logistics and lower wattage, a 240–350W UST projector plus an ALR screen is the modular route I’d pick today. [1][6][10][11][12]

Sources

1. Today’s biggest TV deal? $2,000 off a 100-inch Hisense TV (yes, really) — USA Today (https://www.usatoday.com/story/shopping/deals/prime-day/2026/10/06/hisense-amazon-prime-day-tv-deals/92013372007/) — The original report on the U7SG sale prices and the $2,000 discount on the 100‑inch model.
2. Prime Big Deal Days 2026 runs October 6–7 — About Amazon (https://www.aboutamazon.com/news/retail/amazon-prime-big-deals-day-2026-when-october-6-7) — Confirms the event timing and 48‑hour window for the U.S. promotion.
3. Hisense U7 Series (55U7N) — Hisense USA (https://www.hisense-usa.com/product-page/televisions-55-class-u7-series-mini-led-uled-4k-google-tv-55u7n) — Documents the U7 family’s Mini‑LED and 144Hz gaming features that underpin the U7SG pitch.
4. Global TV shipments grow 3.6% in Q2 2026; Mini‑LED share dynamics — Omdia (https://omdia.tech.informa.com/pr/2026/aug/global-tv-shipments-grow-3point6percent-in-2q26-as-market-headwinds-intensify) — Macro context on shipments and Mini‑LED share volatility in 2026.
5. LCD TV Panel Prices Continue to Decline in Q3 2026 — Counterpoint Research (https://counterpointresearch.com/en/reports/lcd-tv-panel-prices-continue-to-decline-in-q3-2026) — Recent panel price movements shaping retail deal math.
6. Hisense 100U76N spec sheet (U7 Series, 100‑inch) — Hisense USA PDF (https://files.hisense-usa.com/download/f2565a83cf5b36fc) — Dimensions (88.0″ width), carton size (94.6″ × 59.6″ × 12.8″), shipping weight (213.8 lbs), VESA 600 × 400, and 500W power draw used in this analysis.
7. 97‑inch LG OLED evo G6 pricing — LG USA (https://www.lg.com/us/tvs/lg-oled97g6wua-oled-4k-tv) — Live price snapshot at $19,999.99 for LG’s 97‑inch OLED, illustrating the premium tier.
8. 98‑inch TCL TVs pricing — Best Buy (https://www.bestbuy.com/site/searchpage.jsp?st=98+inches+TCL+TVs) — Current retail pricing bands for TCL’s 98‑inch models, the most direct comparator to a 100‑inch U7.
9. U.S. residential electricity price, 2026 avg. 18.2¢/kWh — EIA, Short‑Term Energy Outlook (May 2026) (https://www.eia.gov/outlooks/steo/archives/may26.pdf) — Basis for annual energy cost estimates.
10. Epson LS800 power consumption — Epson Support (https://files.support.epson.com/docid/cpd6/cpd62535/source/specifications/reference/ls800batv_watv/spex_electrical_ls800.html) — Establishes 350W normal operating draw for a popular UST projector.
11. Hisense PX2‑PRO power consumption — Hisense USA spec sheet (https://files.hisense-usa.com/download/f2564e4b4e22bcbe) — Lists ~240W consumption, supporting the energy comparison with flat‑panel TVs.
12. TV size math and viewing distance guidance — DisplayScale (https://displayscale.com/guides/tv-viewing-distance-chart) — Provides 16:9 geometry relationships and distance heuristics used in the calculations.