Falcons Quiet GM Search: Long Game Plan | Analysis by Brian Moineau

The Falcons’ GM Search: A Quiet Shuffle with Big Stakes

Hook: The Atlanta Falcons are playing the long game — and the latest from NFL insider Tom Pelissero suggests that what looks like a whisper of interviews today could be the blueprint for the franchise’s next decade.

The short version: the Falcons are methodically interviewing GM candidates while Matt Ryan’s new role atop football operations helps shape the process. Tom Pelissero’s recent update confirms interviews are underway and underscores that Atlanta is being deliberate about pairing a general manager with the new leadership structure.

Where we are and why it matters

  • The Falcons parted ways with Terry Fontenot after the 2025 season, creating one of the NFL’s most consequential front-office openings.
  • Matt Ryan — the former franchise quarterback — is expected to be installed as president of football operations (or head of football operations), which shifts the power dynamic and makes the GM hire as much about chemistry as it is about résumé.
  • The team is interviewing candidates publicly reported (and confirmed by team communications) as part of a process led by Ryan and aided by executive search firms.

Why this matters:

  • A GM hires coaches, builds the roster and controls the draft strategy; with Ryan overseeing football operations, the GM will need to complement Ryan’s vision rather than clash with it.
  • The Falcons already made a headline coaching hire (Kevin Stefanski), so the GM decision is the next major lever that will determine roster construction and the team’s trajectory.

What Pelissero reported

  • Tom Pelissero provided a concise update on NFL Network’s “The Insiders”: the Falcons’ interview process for GM candidates is active and moving forward. The coverage emphasized process and fit over a quick hire. (nfl.com)

  • Local reporting from the Falcons confirmed interviews with at least one candidate (Josh Williams) and framed the search as being guided by Matt Ryan and supported by external search partners. That article highlights the organization’s stated focus on working relationships and alignment as priorities. (atlantafalcons.com)

  • Outside coverage has linked names into the process (reports noting interviews or interest in experienced executives such as Joe Douglas in the broader media cycle), indicating Atlanta is considering both established front-office figures and newer executives. (nypost.com)

The real question: fit over flash

  • The Falcons don’t need a headline-grabbing hire as much as a complementary partner for Ryan and Stefanski.

  • With Stefanski already in place as head coach, the GM must:

    1. Build synergy with Stefanski’s schematic needs (e.g., offensive priorities, roster flexibility).
    2. Share or be adaptable to Ryan’s strategic vision for the roster and organizational culture.
    3. Execute drafts and free-agent strategy that can accelerate competitiveness without destabilizing the cap or long-term plan.
  • That’s why Pelissero’s emphasis on process — interviews, vetting, and fit — is worth noting. The team appears to prefer a careful selection that reduces friction at the top of the organization.

Candidates and context to watch

  • Expect the Falcons to consider:

    • Veterans who’ve previously run or assisted in running a roster (they bring proven processes).
    • Talent evaluators who can identify immediate contributors and long-term building blocks in the draft.
    • Executives who are comfortable in a shared-power structure with a president of football operations (that’s a key filter now).
  • Publicly named interviewees (like Josh Williams) and reported names in the media signal Atlanta is casting a wide net — from league-tested GMs to sharp evaluators who can execute a Stefanski-friendly roster plan. (atlantafalcons.com)

What to expect next

  • More interviews and vetting steps announced in short order (weeks, not months).
  • A hire that will be framed publicly around “fit” — expect statements about alignment with Matt Ryan and Kevin Stefanski.
  • Immediate focus post-hire on roster evaluation, draft board alignment, and free-agent strategy for the coming offseason.

Key points to watch:

  • How closely the GM’s public philosophy matches Stefanski’s scheme.
  • Whether the Falcons clearly define the president/GM boundaries in public communications.
  • Any quick staff moves that hint at the new GM’s priorities (personnel staff hires, scouting structure changes).

My take

Atlanta seems to be learning the lesson many franchises have learned the hard way: putting personalities in compatible seats matters as much as pedigree. Tom Pelissero’s update — short and process-driven — is a signal the Falcons want this right rather than fast. With Matt Ryan now in a leadership role and Stefanski coaching, the GM will likely be judged on how well they knit those pieces together into a coherent, sustainable plan.

If Atlanta lands someone who can both evaluate talent and collaborate at the executive level, this search could be the subtle turning point the franchise needs. If not, tensions at the top could blunt the potential Stefanski brings on the field.

Sources




Related update: We recently published an article that expands on this topic: read the latest post.


Related update: We recently published an article that expands on this topic: read the latest post.

Stefanski Keeps Ulbrich for Defense Plan | Analysis by Brian Moineau

When continuity meets change: Why the Falcons kept Jeff Ulbrich after hiring Kevin Stefanski

A crisp weekend in Atlanta brought big headlines: Kevin Stefanski was introduced as the Falcons’ new head coach on January 17, 2026 — and two days later the franchise quietly made another important decision. Jeff Ulbrich, the architect behind Atlanta’s sudden pass-rush renaissance, will stay on as defensive coordinator under Stefanski on a new three‑year deal. The pairing is one part bold reset and one part deliberate continuity — and that mix could define the next chapter for the Falcons. (atlantafalcons.com)

Why this matters right now

  • The Falcons hired Kevin Stefanski as head coach on January 17, 2026, handing him the keys to a roster with clear weapons but lingering questions at quarterback and continuity questions on staff. (atlantafalcons.com)
  • Ulbrich’s defense produced a franchise‑record 57 sacks in 2025 and improved Atlanta’s pass rush from a chronic weakness into a clear strength — a turnaround that owner Arthur Blank and new leadership wanted to preserve. Keeping Ulbrich preserves momentum on that side of the ball. (espn.com)
  • Stefanski comes from an offensive, run‑centric background; retaining Ulbrich signals a two‑pronged approach: refresh the offense while keeping the defensive foundation intact. (atlantafalcons.com)

The narrative at play

Think of the Falcons’ offseason so far as a chess move followed by a safety blanket. Atlanta hired a coach known for play‑calling discipline, offensive structure and quarterback management. Stefanski’s résumé includes two AP Coach of the Year awards and sustained emphasis on a physical rushing attack. That’s the chess move — a clear directional choice for the offense and culture. (atlantafalcons.com)

Keeping Jeff Ulbrich is the safety blanket. Ulbrich’s 2025 defense flipped a stubborn team weakness into a real asset: younger edge rushers like James Pearce Jr. and Jalon Walker broke out, and the unit posted numbers that made opponents respect Atlanta’s ability to pressure quarterbacks. Owner and new president-level leadership preferred not to hit the reset button on a defense that finally looked like it had identity and upward trajectory. (espn.com)

What this could mean on the field

  • Defensive identity stays: With Ulbrich in place, expect the Falcons to keep aggressive pass-rush concepts and continue prioritizing edge development. That helps simplify defensive planning while Stefanski installs his offensive concepts. (espn.com)
  • Offense refresh under Stefanski: Stefanski will likely bring trusted assistants and an emphasis on a strong rushing foundation and clean QB mechanics; how he meshes with Atlanta’s quarterback situation (Kirk Cousins vs. Michael Penix Jr. recovery timeline) will be a key storyline. (atlantafalcons.com)
  • Balance of power in the building: Retaining Ulbrich — with a new three‑year contract reported — suggests owner and president want collaboration, not wholesale staff purge. That can speed up roster construction and offseason program planning. (nbcsports.com)

Things to watch this offseason

  • Which Stefanski assistants follow him to Atlanta, and how their offensive philosophy integrates with the existing roster and Bijan Robinson’s skill set. (atlantafalcons.com)
  • How the Falcons manage the QB timeline for Michael Penix Jr.’s recovery versus a potential veteran plan — Stefanski’s past experience with rotating quarterbacks is relevant context. (theguardian.com)
  • Whether Ulbrich’s defensive scheme remains the same or is adapted to better complement Stefanski’s offensive tempo and personnel demands. (espn.com)

Notes on fit and risk

  • The upside: Continuity on defense buys Stefanski breathing room to implement offensive systems without sacrificing recent defensive gains. Young pass-rushers already on the roster give Ulbrich real tools to build with. (espn.com)
  • The risk: If Stefanski and Ulbrich’s philosophies clash in practice planning, game planning, or personnel priorities — especially in how draft/FA resources are allocated between offense and defense — the “best of both worlds” approach could devolve into mixed messaging. Alignment up front will be essential. (atlantafalcons.com)

My take

This move reads as savvy and pragmatic. The Falcons could have made a clean sweep and risked losing the defensive momentum that finally emerged in 2025. Instead, they paired a proven offensive-minded head coach with the defensive architect who gave them a sudden identity. Success won’t be automatic — quarterback clarity and staff alignment are the heavy lifts — but the franchise has at least given itself a real shot at stabilizing both sides of the ball. If Stefanski and Ulbrich can coordinate a coherent plan that values complementary strengths, the Falcons might be building toward consistency instead of another reboot.

Final thoughts

Coaching changes are often loud and disruptive. The quiet, deliberate retention of Jeff Ulbrich after hiring Kevin Stefanski suggests Atlanta’s leadership prefers a hybrid approach: change where they need it most (offense/head coach) and continuity where it actually worked (defense). That’s a promising formula — provided everyone is rowing the same way.

Sources




Related update: We recently published an article that expands on this topic: read the latest post.


Related update: We recently published an article that expands on this topic: read the latest post.